54% of Americans Have Switched Banks Based on the Quality of their Mobile Apps

Sep 21, 2015

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It’s not just Millennials who care about banking apps: 54% of Americans say that they have already switched banks based on the quality of their mobile app. It is worth noting, however, that Americans aren’t eager to pay extra for higher quality: Only 24% would spend $3 a month to use their banking app.

—SNL Finance

54% of Americans Have Switched Banks Based on the Quality of their Mobile Apps

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