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Americans Pass on Ordering Groceries Online
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Americans Pass on Ordering Groceries Online

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Demography Unplugged
Aug 11, 2017
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Americans Pass on Ordering Groceries Online
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Just 4% of U.S. consumers say they order groceries online at least once per week. There are some products (groceries included) that consumers would just rather buy in person—which explains why Amazon paid a premium to get into the brick-and-mortar grocery game.

—Gallup

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