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Appliance Manufacturers Are Now Emphasizing Smaller, More Efficient Products
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Appliance Manufacturers Are Now Emphasizing Smaller, More Efficient Products

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Demography Unplugged
Nov 04, 2016
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Demography Unplugged
Appliance Manufacturers Are Now Emphasizing Smaller, More Efficient Products
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After decades of supersized kitchen and washing appliances, manufacturers are now emphasizing smaller, more efficient products. This trend caters to Millennials, who tend to favor smaller, urban spaces over sprawling McMansions, and are increasingly looking for cost and space savings to better fit their pared-down lifestyles.

—The Wall Street Journal

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