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“Baby on Board” Makes a Comeback
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“Baby on Board” Makes a Comeback

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Demography Unplugged
May 13, 2019
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“Baby on Board” Makes a Comeback
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A new piece discusses the origin of the “Baby on Board” decal—and explains its resurgence in popularity. The Millennials for whom these decals were designed are now having kids of their own and adorning their cars accordingly: “If a silly sticker would ensure my children are cared for during a traumatic and dangerous event, I’ll just add it to the ongoi…

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