Demography Unplugged

Demography Unplugged

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Boomers and Silent Assign More Monetary Value to their Online Lives than Younger Generations

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Demography Unplugged
Nov 18, 2016
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In a surprising twist, Boomers and Silent are the most likely to value their online life at $100,000 or more (46% and 50%, respectively), while 30% of Xers and only 16% of Millennials would assign it that kind of value. For all the talk about how obsessed younger generations are with the Internet, it seems they are cash-strapped enough to keep it in per…

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