Boomers Grow as a Share of Clientele for Personal Trainers
San Diego personal trainer and health coach Cris Dobrosielski says that his Boomer client-base has grown to a full 50% of his business. It seems to him that Boomers want to use fitness to prolong their current youthful lifestyles, and he’s right: They are indeed looking for ways to feel “moderately immortal.”