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Carl’s Jr. Freshens Up its Image
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Carl’s Jr. Freshens Up its Image

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Demography Unplugged
Apr 17, 2017
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Carl’s Jr. Freshens Up its Image
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Carl’s Jr. is known as much for its racy advertisements as for its burgers and fries. But the company is taking steps to remedy the situation. In a new ad campaign, “Carl Hardee Sr.” returns to take the reins from his irresponsible son, explaining to viewers that somewhere along the way, his son lost touch with the company’s core aim of serving quality …

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