Demography Unplugged

Demography Unplugged

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Comcast Targets College Students

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Demography Unplugged
Sep 22, 2017
∙ Paid

Comcast is providing online video services to more than 100 campuses in hopes of winning over Millennials. In addition to trying to reach young consumers where they live, Comcast also wants access to student data in order to learn what (and how) Millennials are watching.

—Bloomberg Business

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