Demography Unplugged

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Getting Juiced
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Getting Juiced

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Demography Unplugged
Feb 06, 2013
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Getting Juiced
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As the consumer appetite for specialty items and designer drinks rises (see: “Thirsty for a Change”), many buyers are taking beverage-making into their own hands. The Wall Street Journal reports that sales of juicers have hit $215 million, soaring 71 percent since 2011. This year, sales are expected to rise as much as 60 percent. Their appeal spans the …

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