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His Makeup Looks Great
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His Makeup Looks Great

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Demography Unplugged
Jul 25, 2020
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Demography Unplugged
His Makeup Looks Great
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CVS, the country’s largest drugstore chain, is making a big bet on men’s makeup. That’s according to Bloomberg, which announced that the company will add the men’s cosmetics line Stryx to 2,000 stores (about a quarter of its total locations). Stryx was launched last year by a 28-year-old Millennial, Devir Kahan, who wanted more practical options for men…

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