Demography Unplugged

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Members-Only Social Clubs Ditch the Elitist Vibe to Appeal to Millennials

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Demography Unplugged
Sep 23, 2016
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Members-only social clubs are ditching their elitist vibe to appeal to ever-inclusive Millennials. In the words of one 30-year-old, community is everything and old-school country clubs are off-putting: “This group is a unique group…It’s not just the hoity-toity, old-money field.”

—Bloomberg Business

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