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Millennial Parents Take a Different Shopping Approach
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Millennial Parents Take a Different Shopping Approach

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Demography Unplugged
May 07, 2018
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Demography Unplugged
Millennial Parents Take a Different Shopping Approach
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Millennial parents are taking a different approach when shopping for their kids—using subscription services for diapers and researching the best car seats online. Today’s cost-conscious and risk-averse Millennials use all of the technological tools at their disposal to ensure they make the best choices when it comes to their children.

—National Retail Fe…

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