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Millennials Drive Global Luxury Sales
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Millennials Drive Global Luxury Sales

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Demography Unplugged
Nov 06, 2017
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Millennials Drive Global Luxury Sales
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A new report shows that consumers born between 1980 and 2010 are responsible for 85% of the growth in global luxury sales over the past year. While some may be quick to announce the arrival of the Millennial luxury customer, take note: This age group still comprises just 30% of global luxury sales.

—Bain & Company

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