Demography Unplugged

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Millennials Least Loyal to Insurance Companies

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Demography Unplugged
May 13, 2015
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Millennial customers are the least loyal and the most disengaged generation when it comes to their insurance companies. Only 31% would look to their primary insurer for further services, while 27% are “fully disengaged”—meaning when their contract expires, they plan to look for a different insurance company.

—Gallup

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