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Millennials Won’t Buy Boomer’s Luxury Ranches
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Millennials Won’t Buy Boomer’s Luxury Ranches

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Demography Unplugged
Sep 09, 2019
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Millennials Won’t Buy Boomer’s Luxury Ranches
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Wealthy Boomers are ready to sell their multimillion-dollar ranches—but where they saw majestic vistas, their kids see endless upkeep and high costs. Dozens of luxury ranches in Colorado are sitting on the market as sellers try to woo a new group of potential buyers: conservationists.

—The Wall Street Journal

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