Demography Unplugged

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MLB Will Start Creating Snapchat Stories during the Upcoming Season

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Demography Unplugged
Mar 28, 2016
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MLB Commissioner Rob Manfred says that the league will create 15 to 20 Snapchat Stories over the upcoming baseball season to engage a younger audience. Manfred hopes that a social media push will reinvigorate baseball, an old G.I. and Silent favorite, for tech-savvy Millennials.

—AdWeek

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