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MTV Debuts a New Network Called MTV Classic—But It’s Not Aimed at Gen X
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MTV Debuts a New Network Called MTV Classic—But It’s Not Aimed at Gen X

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Demography Unplugged
Jul 29, 2016
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Demography Unplugged
MTV Debuts a New Network Called MTV Classic—But It’s Not Aimed at Gen X
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On Monday, August 1, MTV will debut a new network called MTV Classic: To Xers like reporter Jen Chaney this may seem like a dream, but the network will primarily be aimed at Millennials, and will feature programming that aired in the ‘90s and ‘00s. While this seems insulting to the original “MTV Generation,” as Chaney puts it: “We’re used to it by now.”

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