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MTV News Is Trying to Revitalize Itself for Millennials
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MTV News Is Trying to Revitalize Itself for Millennials

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Demography Unplugged
Feb 16, 2016
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Demography Unplugged
MTV News Is Trying to Revitalize Itself for Millennials
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MTV News is trying to make itself relevant again for a new generation of viewers: Millennials. In the face of formidable competition from Buzzfeed and Vice, MTV plans to go against the current, asking writers to go beyond the story instead of just regurgitating popular Internet headlines.

—Adweek

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