National Beverage Corp.’s Sparkling Water Market Share Grows by 67%
Led by flagship brand LaCroix, National Beverage Corp.’s sparkling water market share grew by 67% from 2010 to 2014, compared to Coca-Cola’s and PepsiCo’s losses of 4% and 6%, respectively. Health-conscious consumers would rather grab a can of LaCroix than a product backed by the Big Soda brands they’re avoiding in the first place.