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New Bubble Wrap Doesn’t “Pop”
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New Bubble Wrap Doesn’t “Pop”

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Demography Unplugged
Jul 02, 2015
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Demography Unplugged
New Bubble Wrap Doesn’t “Pop”
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Sealed Air, the company behind classic bubble wrap, is releasing a new version that takes up one-fiftieth the space and doesn’t “pop.” Once the packaging material of choice, bubble wrap has fallen behind lighter alternatives as online retailers have sought to grab customers with cheaper, faster shipping.

—The Wall Street Journal

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