Older Consumers Want Cars Made in America

When it comes to buying a car, Boomers and Gen Xers are the most likely to care about its country of origin. Comparable shares of the 55+ (63%) and 35- to 54-year-olds (58%) consider this at least somewhat important, but only 41% of 18- to 34-year-olds do; revealingly, Millennials are also more likely to name non-U.S. countries (e.g., Japan and Germany)…