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Parents in the Dorm Room
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Parents in the Dorm Room

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Demography Unplugged
Sep 05, 2012
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While overall teen spending still languishes below pre-recession heights, back-to-school spending by families has risen by double digits this fall to a new high ($84 billion, up from $69 billion last year). Apparently, attachment parents will stop at nothing to ensure their Millennials are fully equipped in the new academic year. Spending on college stu…

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