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The Return of the Guitar
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The Return of the Guitar

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Demography Unplugged
Sep 12, 2020
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The Return of the Guitar
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Guitars are having a moment, with longtime industry giants like Gibson and Fender reporting huge (and unexpected) jumps in sales. These companies have spent decades trying to recapture the guitar-obsessed 1970s and ‘80s, but it’s only now—in quarantine—that interest among young learners is soaring. 

—The New York Times

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