Demography Unplugged

Demography Unplugged

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Screams Queens was Renewed Thanks to Millennials’ Viewing Habits

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Demography Unplugged
Jan 18, 2016
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Despite averaging less than three million viewers in its first season, Fox’s horror-comedy series Scream Queens was renewed thanks to Millennials’ viewing habits. According to the network, the show’s audience grew by 62% when time-shifted viewing was taken into account.

—The Wall Street Journal

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