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Streaming Prevalence Surpasses Pay-TV Subscribership
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Streaming Prevalence Surpasses Pay-TV Subscribership

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Demography Unplugged
Mar 25, 2019
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Streaming Prevalence Surpasses Pay-TV Subscribership
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For the first time, a higher share of U.S. households subscribe to a streaming video service (69%) than to traditional pay TV (65%). But with the freedom of streaming has come frustration: Subscribers’ top complaint is shows disappearing from the services they use, which is only going to become more common as more networks prepare to launch their own se…

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