Demography Unplugged

Demography Unplugged

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TBS Plans to Broadcast Live Video Game Competitions Next Year

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Demography Unplugged
Sep 24, 2015
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TBS plans to broadcast live video game competitions on Friday nights next year. The network is betting that e-sports will not only liven up a difficult primetime spot, but will also appeal to an elusive demographic: young Millennial males.

—The Wall Street Journal

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