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Toms Shoes Targets Homelanders
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Toms Shoes Targets Homelanders

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Demography Unplugged
Apr 17, 2021
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Toms Shoes Targets Homelanders
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Millennial favorite Toms Shoes is overhauling its brand for a new generation of customers. Execs say that the charity giving model that helped make Toms famous doesn’t go far enough for young shoppers who are even more cause-minded.

—Advertising Age

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