What’s in a Name? Plenty

Boomers are putting their own unique spin on old age. It should come as no surprise, then, that this generation wants a new label as it enters a new phase of life. Well-trodden terms for the older set, like “elderly” and “senior citizen,” just don’t cut it; to Boomers, these euphemisms conjure up images of retirement homes and early-bird specials. But t…