Demography Unplugged

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Young Employees Motivated to Volunteer or Donate by Their Peers

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Demography Unplugged
Jun 25, 2015
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The latest Millennial Impact Report finds that young employees are much more likely to be motivated to volunteer or donate to charity by their peers (63%) than by their supervisors (44%). “The old style, top-down strategies and campaigns for charitable giving coming from the CEO,” comments the study sponsor, “just don’t resonate with this generation.”

—C…

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